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CUSTOM PUBLISHING

Our Bestselling CalorieKing Counter - Your Brand

You want the best for you clients. So do we. Give them access to the best and most accurate information to get them and keep them on the road to good health by making healthier eating choices. When you co-brand there is no doubt this invaluable resource came from you. The pocket-sized CalorieKing Calorie, Fat & Carbohydrate Counter is an ideal promotional tool to support and enhance compliance for your product, service or program.

A co-branded version of our book is a great promotional tool for your brand and message. It's ideal for:

  • Pharmaceutical companies
  • Insulin pump and glucometer manufacturers
  • Health and fitness clubs
  • HMOs
  • Insurance providers
  • Disease management companies
  • Commercial weight loss companies
  • University and hospital-based weight management programs
  • Diabetes management institutions

People who want to control their weight, manage diet-related illnesses like diabetes and cardiovascular disease, and those who just want to enjoy a healthier lifestyle, count on the CalorieKing Calorie, Fat & Carbohydrate Counter to help them achieve their goals. It’s also an invaluable tool for doctors, dietitians, health educators and personal trainers Each time consumers and professionals refer to this book (our research shows this is several times each day), they see your brand.

Co-branding has already had a positive impact on a wide range of well-respected organizations, including: Medtronic, Pfizer, First Health, Roche, Bayer, MPlan, Mail Handlers Benefit Plan. To find how it can boost your marketing, please call Pat Fiducia on (877) 642 8500, ext 13 or email .

CASE STUDY

MPlan LogoWhen MPlan, one of Indiana's largest health plans, wanted a powerful tool to help their members and strengthen their marketing communications, Andrew Stoner picked a co-branded version of our bestselling Pocket Calorie & Fat Counter.

"The books are wildly popular… Going out the door very fast!"
- Andrew Stoner, Director of Marketing Communications, MPlan

And MPlan's users loved the pocket-sized CalorieKing Calorie, Fat & Carbohydrate Counter:

"How the book has helped is manyfold – when [my niece] goes anywhere it is in her purse together with her diabetic supplies (it is the PERFECT size to fit anywhere). When she visits friends and they suggest going somewhere to eat, she can take a look in the book and decide where and what she can eat, thanks to all of the nutritional information. She is recently diagnosed and is learning about carb counting. Many books she has seen have nutritional information for foods but not for restaurants, candy etc. except for yours. It is a great asset for these little girls who have so much to deal with on a day-to-day basis and it fits in the small places in purses, knapsacks, and glove compartments in cars."

"When my son got diabetes, I was so scared, there are so many foods with no nutritional information on the packet. My son loves fruit and now I have no problem working fruit into his diet. This book has become my bible, we can even eat out without worry because there is a restaurant guide. I gave this book to every one of his teachers, to help him make good choices when I am not there. I would recommend this book to anyone with diabetes or anyone just trying to count their carbohydrates, it is great."

"I got your book through Mail Handlers' Insurance and liked it so much that my wife and I bought both the food diaries and the full book. We take it everywhere and I use it religiously. I have lost almost 20 lbs and my wife who has MS, which significantly limits activity, has lost 4 lbs. Thank you for your help"

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To find our more about customizing CalorieKing publications, please contact Pat Fiducia on (877) 642-8500 extension 13 or email .